Calculate the value of a monetized youtube channel in United states 2026

The standard valuation formula in the industry is 12x to 36x average monthly net profit. A channel clearing $1,000/month in profit typically lands somewhere between $12,000 and $36,000, with niche, audience makeup, and growth trend deciding where in that range it falls.

A few factors push a channel toward the high end of that multiple: niche and RPM matter a lot — finance, real estate, and tech channels earn a higher revenue-per-thousand-views than gaming or comedy, which directly lifts valuation. Steady, organic growth trends also push a channel toward 36x rather than 12x, while plateaued or declining channels settle lower.